​Pete Clarke, Vice President Global Business Development at INVNT​ shares his key themes and learnings after attending Web Summit Lisbon 2025.

Leveraging AI, AR, VR, XR, and emerging technologies to create richer community-centric brand experiences The Rise of Phygital The walls between physical and digital are crumbling. What once felt like parallel universes are now one continuous reality. Phygital experiences, where in-person presence meets digital possibility, have become the heartbeat of modern brand storytelling. Audiences don’t […]

Peter Clarke, vice president of global business development, INVNT asks if we are ready for the human age of events. Read more on Little Black Book.

Scott Cullather, chairman and chief growth officer, INVNT shares three ways leaders can spark ‘The Saturday Effect’

By Kristina McCoobery, CEO, INVNT The world doesn’t stop spinning, and neither do we. At INVNT, we built our global agency to mirror the modern world: fast, fluid, and fundamentally borderless. Our “Chase the Sun” model is more than a metaphor. It’s a mindset. A movement. And it’s powering a new era of global creative collaboration: […]

“For older sneakerheads, the brand carries deep nostalgia and historical weight, as many grew up watching Jordan play. But for younger consumers in APAC, that legacy doesn’t resonate in the same way,” says Owen Leach, senior design director at INVNT. “Brands like Hoka, Anta, and Ugg are tapping into new lifestyle and performance narratives that […]

At INVNT®, we live on innovation’s bleeding edge, developing spatial experiences that don’t just engage, they rewire how people learn, connect, and perform. And we’re helping global enterprises harness that power now.

On Long Beach Island, New Jersey, something fascinating happens every Saturday. It’s turnover day. Rental homes flip. People rush in with fresh excitement, or out, determined to make the most of their final moments. It’s a whirlwind of energy, anticipation, and urgency.

Performance metrics still matter, but across APAC, the brands winning hearts are those delivering innovation-led experiences, writes Laura Roberts, managing director APAC at INVNT.