Year: 2025

Jordan at 40: Can the Jumpman bounce back in a crowded sneaker market? INVNT weighs in with Campaign Asia.

“For older sneakerheads, the brand carries deep nostalgia and historical weight, as many grew up watching Jordan play. But for younger consumers in APAC, that legacy doesn’t resonate in the same way,” says Owen Leach, senior design director at INVNT. “Brands like Hoka, Anta, and Ugg are tapping into new lifestyle and performance narratives that […]

Strategic Storytelling Meets Innovation: INVNT Supercharges Xerocon Brisbane

INVNT, the global live brand storytelling agency, has delivered a world-class, end-to-end brand experience for Xero – Xerocon Brisbane 2025, transforming the Brisbane Convention & Exhibition Centre into a vibrant, high-energy celebration of the future of accounting. With over 2,500 delegates onsite and 3,000+ tuning in online, Xerocon Brisbane was the most immersive, intelligent, and […]

INVNT Awarded for Xero AI Music Factory at Marketing-Interactive’s 2025 Loyalty & Engagement Awards

We’re honored to share that our AI Music Factory won in the category of Best Use of Article Intelligence at the 2025 MARKETING-INTERACTIVE Loyalty & Engagement Awards! Xerocon attendees created their own AI-powered music track & custom album cover pressed to vinyl on the spot in seconds. Our incredible partners Xero continue to push the […]

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