Women make up around 70% of the global events workforce but their stories, leadership, and influence are often underrepresented. The 70% is a weekly series celebrating the women shaping the events industry. From rising stars to seasoned leaders, each profile shines a light on the career journeys, challenges, and perspectives of women working across all corners of […]
Colleges and universities are navigating a pivotal moment: managing a narrative that questions their relevance while striving to meet rising expectations from students, donors, and stakeholders. To respond effectively, they need authentic, emotionally intelligent messaging that reinforces their values, sharpens their identity, and builds lasting trust.
From the first prompt to the final cut, Campaign takes an inside look at how agencies are actually using GenAI tools as they integrate them into their everyday creative processes.
Today is election day! We’ve often quipped that launching a comprehensive campaign is a unique blend of brand marketing and political campaigning. Amidst all the chatter around polling, swing states, and candidate preferences, we took a moment to reflect on the similarities we’ve observed.
