INVNT® announced the launch of 5-hour ENERGY’s® latest campaign, ‘Summer of NO FOMO.’ With only weeks from agency selection to campaign launch, INVNT® established a strategic position that combats everyone’s biggest fear, FOMO (Fear of Missing Out), by encouraging them to “Take Your Shot” for #NoFomoSummer, without lacking energy or motivation. The lively campaign is designed to energize […]
From Expo2020 Dubai, to Audi, and technological world-firsts at COP28, the agency portfolio is powering immersive brand activations campaigns and strategies, engaging local audiences, leaders, and the international community throughout the region. INVNT® strengthens its commitment to EMEA and the UAE, growing it’s local Dubai team and full-service, integrated, strategic, and experiential marketing services to […]
The move aligns with the INVNT’s vertical and horizontal growth strategy, which supports the increasing demand for innovative brand storytelling in one of the fastest-growing markets including Tata Motors, Hitachi Vantara, Samsung, Amazon, Unilever, Sun Pharmaceutical, and more. INVNT® The Global BrandStory Project, has expanded into South Asia opening its tenth office across seven countries […]
As we celebrate our 15-year anniversary, we are excited to also announce a special recognition from this year’s The Drum Marketing Americas Award, for our visionary INVNT® CEO, Kristina McCoobery, as ‘Agency Leader of the Year’! Since 2008, our global team has championed live brand storytelling through creative, world-changing events and experiences. Together, we are […]
Through never-before-seen activations to events where the boundaries between digital and physical worlds blur, AI tools are fast pushing the limits of what experiential marketers can achieve. Scott Cullather, Chairman of INVNT® shares his thoughts with Campaign Asia. “Utilising AI algorithms and predictive analytics to synthesise audience data and insights, brands and organisations are now […]
Honouring the messengers and creators of the information revolution, Hermes Creative Awards is one of the oldest and largest creative competitions in the world. With winners ranging from individuals, media conglomerates, and Fortune 500 companies, INVNT®, The Global BrandStory Project is proud to have been placed as 7x winners at the 2023 Hermes Creative Awards. […]
Working towards a future where brands and customers co-create their communities. Our innate desire as humans to stay connected has fuelled our collective imagination for decades. Often depicted as a culprit for the lack of human connection, the metaverse as a concept has long existed in the minds of thinkers and writers as a figment […]
INVNT®, The Global BrandStory Project, has been placed as a two-time finalist for their Pepsico Expo 2020 Dubai activation at the Eventex Awards 2023. The award-winning brand activation is a finalist in categories of Best Experiential Event and Brand Experience – Food & Beverage. This award recognised the agency’s work on three immersive and educational […]
INVNT® has won Silver for Best Corporate Event and Bronze for Best Retail Event in partnership with Amazon Singapore and Xero. INVNT has won two awards in this year’s 2023 Event Marketing Awards, hosted by Campaign Asia – Silver for Xerocon 2022 – A Global Takeover, (Best Corporate event) and Bronze for Amazon Singapore’s Black […]
INVNT® showcases colour, creativity, and community impact in partnership with Sydney WorldPride. On a mission to create engaging and immersive brand experiences to celebrate diversity, inclusivity, and creativity in all its forms, INVNT was tasked with delivering and organising several events for Sydney WorldPride 2023. Highlighting the LGBTQIA+ community’s rich cultural history and contributions to society, […]
